Three Ways to Engage Employees at Corporate Events

Every so often, a corporate event pops up that your employees cannot miss. Attending the right event could benefit your business and workers in multiple ways. They might learn the latest innovations in your industry. They might make new connections to use in the future. In this way, your business improves vastly.

But ensuring your employees engage fully at corporate events is tough. Some will experience apathy during it, while others will find it difficult to attend at all. This is when you must make adjustments. Three key methods have been listed below, to ensure your workers get the most out of upcoming corporate events.

Make Attending Events Easier

As previously mentioned, some workers will not attend corporate events. It might be difficult to do so, due to additional costs or other responsibilities. If employees have children, for instance, they need to plan childcare and so on, especially if the events occur over days or weeks. This is often a lot of hassle. 

You might be able to ease this process, though. For one, if the events take place out of town or over a longer period, then sorting accommodation would be beneficial. Hotels might be too costly for this, but there is the possibility to book short-term rentals. Of course, this option is best suited to those in need of accommodation for a month or more.

Where you stay during events will depend on the location, too. For example, Toronto visits made easier with luxury suites is the benefit of DelSuites. Not only will your employees have all the furnishings of home, but they could also make the most of recreational facilities and amenities.

Additionally, you might find that providing employees with paid leave during this time will up the attendance rate. After all, everyone knows that money is a very good motivator.

Customize the Experience

Some corporate events are just plain boring. This is typically enough for any employee to lose interest. And how do you fix this issue? Well, you could personalize the corporate event experience. Individuals are more likely to engage meaningfully with the events if they are of interest to them.

One of the best ways to customize the experience must occur pre-event. This is when you must understand what your employees want and involve them in the process. Sending out polls to gather information is encouraged. You could find out about catering preferences, dietary needs, favorite activities, and so on, to ensure inclusivity. Letting the event holder know this ahead of time, if possible, would be a good move.

It might also be a good idea to use a choose-your-own-adventure format. Of course, this is only possible if you are planning the event yourself or as part of a partnership. This means providing multiple, simultaneous activity options. Employees will choose whatever takes their fancy in each time slot. For example, you might offer a calm painting workshop at the same time as a high-energy scavenger hunt. This means different people are catered to.

Seek Feedback from Employees

Although you might ask questions before an event, doing so afterward is essential. Even if you have nothing to do with planning, this helps you select future corporate events that will engage your employees. There are many ways to do this – questionnaires, workshops, even everyday conversations. It’s the answers that matter.

You will no longer have to rely on guesswork if you obtain feedback. Employees give their input, enabling organizers to understand the types of events they are actually interested in. If they see their input shaping company – or industry – events, then workers will feel heard and valued. Such a sense of ownership directly increased motivation to attend and engage. 

To conclude, engaging employees at corporate events takes effort and time. If you utilize the right tactics, as outlined above, you will achieve that goal with ease.

Leave a Comment